History of Diamond Jewelry
The utilization of rings as an image of gift goes back to antiquated history, particularly to the pledge (truth) rings of the Romans.
The initially recorded presentation of a jewel engagement ring was in 1477, when Archduke Maximilian of Austria proposed marriage to Mary of Burgundy. In spite of the fact that engagement rings were normal as of then, precious stones were an irregularity and were saved for sovereignty and the upper exclusive class.
In 1947, DeBeers dispatched the administrations of N.W. Ayer, a famous advertising agency, and the trademark “A diamond is forever” was authored. The reason of this extensive scale showcasing battle was the proposal that jewels ought to be the main decision for engagement rings. The DeBeers promotional battle was fiercely effective, and was a contributing variable to today’s across the board grasping of the custom of precious stone engagement rings.
With the surge in fame of the valuable stone, numerous organizations and associations started battles to instruct gem specialists and customers about what to search for when selecting a jewel. As gem dealers explored different avenues regarding approaches to improve the jewel’s visual features and presentation, new cutting methods were received to help expand the stone’s splendor. Over the long run, a few conspicuous shapes rose as the most mainstream mixtures, including round, oval, marquise, square (princess), and rectangular (emerald).